2021 Holiday Gift Auction | DonationMatch

2021 Holiday Gift Auction

Online Auction for Community Television of Knoxville
Nov 26, 2021 8:00 AM to Dec 11, 2021 8:00 PM
Deadline: November 24, 2021

Who's Going
Fundraising Goal $30,000
Expected Attendance 10,000
Reach 100,000
Ticket Price $0
Metro Area Knoxville, TN
Exempt Status 501(c)(3) (IRS Form 990 Filed)
Nonprofit Category A - Arts, Culture & Humanities
Attendee Gender Ratio 50% Male, 50% Female
Potential Item Uses Gift Bag Live Auction Online Auction
How Donors Promoted Event Signage Event Program Event Announcement Newsletter Printed Flyers Website Email Blast Facebook Instagram
Attendee Ages 18-24 Years 25-34 Years 35-44 Years 45-54 Years 55-64 Years 65+ Years
Attendees' Children's Ages 18+ Years
Special Populations Moms Active People Foodies
Description
  • Local businesses and community residents are encouraged to contribute gift cards, gift certificates, and overstock or seasonal merchandise to the Holiday Gift Auction.
  • Proceeds from the auction help fund community access television in Knoxville.
  • Some businesses provide cash donations at levels of $100, $250, $500, and $1,000, or more.
  • Contributing businesses receive various forms of recognition during the event promotional period between the end of October and the middle of December.
  • Community residents are also encouraged to donate new and gently used items to the auction.
  • Donated items are showcased at the auction website, onĀ CABLE TV, on the CTV live Internet stream, and on social media.
  • Promotional posters are placed in local businesses and strategic locations throughout the city.
  • Community residents complete a REGISTRATION FORM at the auction site to receive authorization to bid during the 2-week online bidding period.
  • Registered users browse the auction website and place their bids online at their convenience.
  • Bids are automatically updated at the auction website in real time.
  • Bidders are notified via email when they are outbid, if they choose to be.
  • On a Saturday, December 11th, CTV will host an 8-hour live simulcast televised special during the final hours of the bidding period. (from noon to 8 pm)
  • During the live TV special, the auction will close for 4 separate sets of items at 2 pm, 4 pm, 6 pm, & 8 pm.
  • Winners will receive official notification via telephone and email.
  • Items won will be promptly picked up and paid for at CTV during the following week, just in time for Christmas.
Community Television of Knoxville
800 S. Gay St., Suite P-336
Knoxville, TN 37929-____