Promote your business at the March Mission Madness Online Auction (March 3-10, 2024)

March is Red Cross Month, and the March Mission Madness Online Auction is a celebration of the Red Cross’ mission and legacy in the Western New York Region while also showcasing products, services, and gifts donated by local businesses and community members who support our mission.

Please join us to celebrate the Red Cross’ 140+ year tradition of preventing and alleviating human suffering in the face of emergencies by donating an item, gift basket or gift card to the auction.  

Visibility for Your Business

• Celebrate your business’ support of the local chapter of the Red Cross, and the communities we serve. 
• Reach an audience of over 25,000 donors in Western New York, Greater Rochester and the Southern Tier to promote your products and services. 
• Gain exposure through digital and print acknowledgements.  

A Lasting Impact in the Western New York Region

Your donation can help us continue our work in the 27-county Western New York Region, which provides help and hope to people in their darkest hours at a moment’s notice. In the Western New York Region, our mission delivery included the following in our 2023 Fiscal Year:

• Collected over 108,000 units of blood at our local blood drives and collection sites to help patients in need.
• Trained over 54,000 people in First Aid, CPR & AED, water safety and other lifesaving skills.
• Helped over 1,400 families affected by hundreds of local disasters like home fires, floods and winter storms by providing food, clothing, shelter and immediate relief.
• Provided over 1,800 critical services to members of the military, veterans and their families.
• Made local homes safer by installing over 3,400 free smoke alarms and providing fire safety education and escape plan training to families.

Thank you for considering a gift to your local Red Cross, we truly appreciate your support!